☆ Celebrating 10 Years & 50 Global Summits ☆
26 february
2026
Melbourne, get ready! Join 300+ CMOs, marketers & agencies at Australia’s top AI-powered Marketing & Martech Summit on 26 Feb 2026. Connect. Learn. Grow.
Where Marketing Excellence Takes the Spotlight
Here's What Happened At The Intrigue MAdVerse Melbourne 2025
Where Marketing Buyers Meet Suppliers
Welcome to Intrigue MAdVerse
Welcome to the forefront of innovation in the marketing landscape! The Intrigue MAdVerse Summit, Melbourne 2026, represents more than a mere event; it signifies a transformative revolution. Conceived by Salesgasm, a leader in global conferences, our mission is to redefine the contours of digital marketing and martech.
At Intrigue MAdVerse, we believe in more than just conferences – we're curators of experiences that transcend the ordinary. Our summit is where industry titans, forward-thinkers, and trailblazers converge to explore the limitless possibilities of MAdTech. Powered by Salesgasm's unwavering commitment to excellence, our events are a synergy of knowledge, networking, and inspiration.
Join us in Melbourne, Australia, where innovation takes center stage, and let's embark on a journey to unravel the mysteries of the marketing universe together. The future is now, and it's MAdVerse!
Meet Industry Power Players in Marketing & Business
Marketing Heads, CxOs, & Business Owners
Led by digital marketing and advertising maestros, these immersive sessions equip you with practical skills vital to navigating the ever-evolving marketing landscape.
Intriguing
Keynotes
Exclusive one-on-one sessions, a rare chance to engage directly with industry leaders.
Engage with Top Decision
Makers
These personalised conversations are your gateway to invaluable insights, relationship building, and potential collaborations that could reshape the marketing landscape.
Struggling with marketing challenges in your company? Worry not. Our sponsors and exhibitors possess the perfect remedies for your marketing dilemmas. They eagerly await your presence at the summit.
Depart With Actionable Solutions
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Mingle with industry leaders, share insights from the day, and enjoy delicious drinks and hors d'oeuvres.
Influential Audience
Sponsors & Partners
Powered by
Title & AI SEO Partner
diamond partners
Gold Partners
Experiential Partner
Official Photography & Videography Partner
Bronze Partner
Official Event Staffing Partner
media partners
Featured Topics at the Event
Search Engine Optimisation
Marketing Personalisation
Content
Marketing
Marketing Automation
Artificial
Intelligence
Data
Science
UI/UX
Design
Branding
Event Speakers
Past Speakers
Agenda
8:30 AM – 9:20 AM
◆ Client Hall
Registration & Energising Networking
Fuel your morning with fresh coffee, big smiles, and even bigger conversations. Check in, connect, and swap cards with some of the sharpest minds in marketing. This is where the ideas begin—and where the day starts to take shape.
9:20 AM – 9:25 AM
◆ Client Hall
Welcome & Kick-off
Let’s set the tone! A warm welcome, a quick overview of the day, and a nudge of inspiration to get the wheels turning.
11:05 AM – 11:20 AM
◆ Client Hall
Networking Break
Grab a coffee, refresh, and reconnect. Sometimes the best ideas happen in between the sessions.
9:30 AM – 9:50 AM
Opening Keynote ◆ Client Hall
Marketing in Motion: Capturing Consumer Attention Across Screens and Moments
In an age where audiences flow from mobile to desktop to CTV in a matter of seconds, how do marketers stay relevant? This keynote explores how dynamic ad formats, motion storytelling, and omnichannel delivery are reshaping engagement—backed by performance metrics and creative insights from real campaigns.
Speaker: Coming Soon
9:55 AM – 10:15 AM
Keynote Session ◆ Client Hall
The Human Premium: Why Experiential Marketing will dominate in 2026
Are you suffering from Digital Overload? With ad-blockers and banner blindness at all-time highs, digital is becoming harder to convert. Join this session to hear how progressive marketers are using experiential to overcome online saturation and unlock the Human Premium.
Learn why experiential marketing is the best way to reach an audience and meet business goals in 2026, and how events are being used to build undeniable trust and achieve unparalleled Return on Emotion (ROE).
In 2026, the brands that thrive will be the ones that shift their focus and budget to creating genuine, unforgettable human experiences. It's time to invest in memories over impressions.
Speakers:
Felippe Diaz
Director, Strategic Partnerships & Growth at Yakkazoo
Rosie Thompson-Jones
General Manager at Yakkazoo
10:20 AM – 10:40 AM
Keynote Session ◆ Client Hall
Rethinking ROI: How High-Growth Brands Measure What Matters Now
Conversion rates are no longer the only currency. Brands today are recalibrating success metrics—tying together brand equity, lifetime value, and emotional engagement. This session will dive into new frameworks and tools being used by leading marketers to prove and improve ROI.
Speaker: Coming Soon
10:45 AM – 11:05 AM
Keynote Session ◆ Client Hall
The Martech Evolution: Building Connected Ecosystems, Not Chaos
Rather than adding more tools, smart marketers are integrating and simplifying their stacks. This session breaks down how successful marketing teams are aligning CRM, automation, analytics, and creative workflows into a cohesive ecosystem—offering clients both speed and strategic depth.
Speaker: Coming Soon
⇆ Track A ⇆ Track B
Starting 11:20 AM
Track A ◆ Client Hall
The Marketer’s Mindset: Strategy, Storytelling & Smart Growth
Step into the world of brand-side innovators and marketing leaders shaping the future of consumer engagement. From redefining ROI and building connected martech ecosystems to balancing creativity with AI and riding cultural trends responsibly—this track is packed with real stories, fresh insights, and practical frameworks that today’s marketers can act on. Expect candid discussions, bold ideas, and honest reflections from those driving marketing transformation inside the world’s most exciting brands.
11:20 AM – 12:00 PM
Panel Discussion ◆ Client Hall
Cutting Through Martech Chaos – Simplifying for Real Impact
Is your tech stack helping or hurting? As marketers face tool fatigue, this discussion sheds light on building lean, purposeful stacks that deliver results—focusing on integration, team adoption, and meaningful measurement rather than chasing the next shiny platform.
Speakers:
Ed Pullen
Head of Growth at Sidekicker
Alex Collins
Head of Marketing, APAC at WEX
Darshin Desai
Director at Myoho Marketing
Moderator:
Hugh Goodfellow
Head of Marketing and Communications at Viridian Financial Group
12:05 PM – 12:45 PM
Panel Discussion ◆ Client Hall
ROI to ROE (Return on Emotion)— The new Metric for Event and Marketing Success
Events are often judged only by ROI — attendance, leads, and revenue. But real impact also lives in what people feel and remember: Return on Emotion (ROE). Business leaders today are realising that events shape culture, loyalty, trust, and human connection — not just sales. This discussion brings together leaders beyond marketing to explore how ROE and ROI together define meaningful, people-centric success.
Speakers:
Helen Wetton
Associate Director Marketing at Kyndryl
Moderator:
Felippe Diaz
Director of Partnerships & Growth at Yakkazoo
12:45 PM – 1:35 PM
◆ Client Hall
Lunch, Networking & Exhibitor Tour + Group Photo
Explore smart solutions from our exhibitors, enjoy a well-earned lunch, and meet more of your marketing peers. Don’t forget to smile for the camera during our group photo—we like to remember our moments together.
1:40 PM – 2:20 PM
Panel Discussion ◆ Client Hall
Building Trust in a Distracted Digital World
In an age of misinformation and constant noise, trust is a brand’s greatest asset. This panel explores how companies are building and maintaining credibility—from transparency and community-building to consistent, human messaging that connects and converts.
Speakers:
Andrew Clarke
Chief Marketing Officer at Hunt & Hunt Lawyers
Bree Sharman
Head of Marketing and Brand at South East Water
Debra Filippin
Founder and Director of DIA Partners
Simran Kaur
CEO and Founder at Pounce Agency
Tony Petruzalek
Head of Marketing at Oreana
Moderator:
Tim Griffin
Senior Director, International Marketing and Business Development at Seyfarth Shaw LLP
2:25 PM – 3:05 PM
Fireside Chat ◆ Client Hall
Short, Sharp & Sticky – Winning Attention in the First 5 Seconds
How can brands make an impact before the skip button hits? This panel explores strategies for designing content that earns attention quickly—and keeps it. Think short-form video, punchy copy, micro-influencer campaigns, and visual hacks that drive immediate engagement.
Speakers:
Michelle Coleman
General Manager Sales Marketing and Events at Australian HR Institute
Stefania Mosti
Head of Marketing and Customer Experience at Bevilles
Tim Thorne
Head of Marketing at MotorOne Group
Larissa Tan
Head of Marketing at ACE Training
Moderator:
Emil Mathias
Head of Marketing at Betfair Australia
3:05 PM – 3:25 PM
◆ Client Hall
Networking Break
Another opportunity to refresh, share ideas, and follow up with new connections.
4:15 PM – 5:00 PM
Panel Discussion ◆ Client Hall
Culture-Driven Marketing – Riding Trends Without Losing Brand Identity
Whether it’s memes, creator partnerships, or cultural movements, trend-driven marketing is powerful—but risky. This panel explores how brands can tap into pop culture while staying true to their DNA, values, and long-term message.
Speakers:
Amanda Lee
Chief Marketing Officer at SW Accountants & Advisors
Sabina Moten
Head of Marketing at Bloch
Kirsty Balthazaar-Proctor
Head of Marketing at Gumbuya World Theme Park
Moderator:
Nathan Sawicki
Head of Marketing at Pronto Software
3:30 PM – 4:10 PM
Fireside Chat ◆ Client Hall
The AI-Creative Balance – Augmenting Ideas Without Losing Identity
AI tools are reshaping creative workflows—but how do marketers maintain originality and brand voice? This session explores the evolving role of AI in ideation, execution, and optimisation, while safeguarding the human essence that makes campaigns relatable and unique.
Speakers:
Emily Watsford
Head of Marketing at Plan Partners
Sachin Rajpal
Head of Marketing at GAMA Healthcare Australia & New Zealand
Simone Elliott
Head of Marketing ANZ at Wipro
Moderator:
Alex Selles
Head of Marketing at Sumo
5:15 PM Onwards
Cocktail Reception
Connect with senior marketing leaders and decision-makers, in a relaxed, informal setting that encourages authentic conversations and lasting relationships. Enjoy curated cocktails, great company, and the opportunity to continue discussions, exchange ideas, and explore collaborations beyond the main sessions—where real business connections begin.
5:00 PM
◆ Client Hall
Unwind & Network: The Official Cool Down
The sessions are done, but the day isn’t over. Stick around, relax, and connect with the brilliant minds you met today. Some of the best ideas start here.
Get
Tickets
Prices Increasing Shortly
Experience insightful sessions, hands-on learning, and elite networking opportunities curated exclusively for marketing professionals.
◆ Tickets for Buyers & Client-Side Marketers
◆ Buyer's Experience Pass
Perfect for marketing professionals whose companies do not provide marketing or advertising services. This pass is ideal for those exploring new marketing innovations and looking to learn and network with peers.
$129
Pricing in AUD
◆ Buyer's ELITE NETWORKING PASS
Ideal for senior marketers looking to build meaningful connections and enjoy an enhanced summit experience.
$249
Pricing in AUD
◆ Buyer's VIP COCKTAIL PASS
Best suited for marketing leaders who want premium access, curated networking, and exclusive after-event experiences.
$499
Pricing in AUD
A vendor-focused experience designed to help you connect, collaborate, and close meaningful partnerships.
⬢ Tickets for Vendors & Solution Providers
⬢ Vendor's Experience Pass
Designed for marketing and advertising solution providers seeking exposure to top marketing buyers and valuable industry insights.
$499
Pricing in AUD
⬢ Vendor's ELITE NETWORKING PASS
Perfect for vendors aiming to engage directly with decision-makers and form meaningful business connections.
$999
Pricing in AUD
⬢ Vendor's VIP COCKTAIL PASS
For premium partners who want high-level visibility, exclusive networking opportunities, and elevated brand exposure.
$1499
Pricing in AUD
Elevate your skills, share insights, and be part of a thriving global community.
Attendee Demographics
World's Leading Brands Have Registered for our Past Events:
Why People Love Intrigue Summits
Venue
Rendezvous Hotel Melbourne
328 Flinders Street, Melbourne, 3000, Australia
Positioned in the very heart of the city, this landmark hotel combines old-world charm with contemporary sophistication. Surrounded by Melbourne’s premier business, dining, and cultural precincts, Rendezvous Hotel creates an inspiring backdrop for cutting-edge marketing insights, strategic networking, and bold industry conversations.
