


☆ Celebrating 10 Years & 50 Global Summits ☆
#INTMADVERSE
15 September
2026
Join 200+ CMOs, marketers, and agencies at the 55th Intrigue MAdVerse Bangkok, where marketing leaders, CMOs, agencies, and solution providers come together to build real human relationships in an AI-powered business landscape.
Here's What Happened At The 37th — Intrigue MAdVerse Bangkok


Welcome to Intrigue MAdVerse
In a world increasingly shaped by AI, automation, and data, the greatest competitive advantage remains genuine human connection.
Intrigue MAdVerse Bangkok is more than a marketing conference—it's Thailand's Festival of Marketing, bringing together the country's most influential marketers, brand leaders, agencies, innovators, and technology providers to share ideas, inspire innovation, and build relationships that drive real business growth. Proudly presented by Salesgasm, a global organiser of marketing and technology events, the Bangkok edition celebrates the future of marketing while keeping people at its heart.
Join us in vibrant Bangkok, Thailand, where innovation meets authenticity. Let’s go beyond automation, build real connections, and shape the future of marketing together.
Where Marketing Excellence Takes the Spotlight

Meet Industry Power Players in Marketing & Business
Marketing Heads, CxOs, & Business Owners

Led by digital marketing and advertising maestros, these immersive sessions equip you with practical skills vital to navigating the ever-evolving marketing landscape.
Intriguing
Keynotes

Engage with Top Decision Makers
Exclusive one-on-one sessions, a rare chance to engage directly with industry leaders. These personalised conversations are your gateway to invaluable insights, relationship building, and potential collaborations that could reshape the marketing landscape.

Struggling with marketing challenges in your company? Worry not. Our sponsors and exhibitors possess the perfect remedies for your marketing dilemmas. They eagerly await your presence at the summit.
Depart With Actionable Solutions

Influential Audience
Mingle with industry leaders, share insights from the day, and enjoy delicious drinks and hors d'oeuvres.
Sponsors & Partners
Past Sponsors & Partners
Featured Topics at the Event
Search Engine Optimisation

Marketing Personalisation

Content
Marketing

Marketing Automation

Artificial
Intelligence

Data
Science

UI/UX
Design

Branding

Past Speakers
Event Speakers
Agenda
8:30 AM Onwards
Scroll, Shop, Convert, Repeat: Marketing For The Way People Actually Buy Now
Every marketer, everywhere, is wrestling with the same handful of problems right now: too many platforms, shorter attention spans, harder-won trust, and AI changing the rules of visibility overnight. We're bringing a small, sharp group of marketers together in Bangkok for a day that feels less like a conference and more like a really good conversation with people who get it — honest talk, real numbers, plenty of laughs, and no shortage of chances to swap notes over coffee. Expect ideas that apply no matter which market you're marketing in, and a room small enough that you'll actually remember the people you meet.
8:30 AM – 9:25 AM
⚫
NETWORKING
Registration & Morning Mingle
Grab your badge, grab a coffee, and start chatting — this is where the day's best introductions usually happen. Say hello to familiar faces, meet a few new ones, and settle in before we kick things off.
9:25 AM – 9:30 AM
⚫
OPENING
Welcome & Opening Remarks
A quick, warm kickoff before we dive into a day built around straight talk, fresh ideas, and genuinely good company.
9:30 AM – 9:45 AM
⚫
OPENING KEYNOTE
The Buyer Has Changed. Has Your Marketing Kept Up?
Attention spans are shorter, trust is harder to earn, and the path from "I saw this" to "I bought this" barely resembles what it looked like five years ago. This keynote looks at how people actually discover, judge, and buy things today — the shifts every marketer is dealing with, no matter which market they're in — and the one mistake brands keep making when they market the way they used to.
Keynote Speaker:

Coming Soon
Details Coming Soon
9:50 AM – 10:10 AM
⚫
KEYNOTE Session
AI Powered Outcomes Marketing
Tony explores how AI is transforming customer behaviour and why traditional marketing metrics are no longer enough. He shares how Move Ahead Media is using technology to shift towards outcomes-based marketing, where clients pay for specific, measurable results rather than marketing activity alone.
Keynote Speaker:

Tony Hooton
Co-Founder and Director at Move Ahead Media
10:10 AM – 10:30 AM
⚫
KEYNOTE Session
What if AI Could Feel What Your Customers Want?
How Samsonite APAC Uses Real-Time Emotions AI to Personalize Journeys and Lift Revenue!
Keynote Speaker:

Julia Simon
VP of Asia at Wingify (VWO ABTasty)
10:30 AM – 11:00 AM
⚫
FIRESIDE CHAT
The Conversion Crime Scene: Who Killed the Customer Journey?
The traffic was there. The campaign looked good. The leads came in. So why did conversion fall flat? A fun but honest investigation into the usual suspects — bad UX, weak messaging, slow websites, poor targeting, lack of trust, and broken handoffs between marketing and sales. Pull up a chair for this one.
Speakers:

Charkrit Direkwattanachai
EVP of Corporate Affairs & Communications at BEC World

Apoorv Sharma
Regional Lead - Thailand, Korea & GCR at Wingify (VWO ABTasty)

Chaiyatorn Kositsornwanee
Head of Marketing at Hilti Thailand

Steven Ladd
Director, Loyalty Consulting at Mastercard
Moderator:

Inura Jayasuriya
Head of Marketing - South East Asia and Far East Asia at Flora Food Group
11:00 AM – 11:30 AM
⚫
NETWORKING BREAK
Networking Break — Coffee, Tea & Conversation
Time to stretch your legs, refill your cup, and swap first impressions with the room — plus a little exhibitor discovery on the side.
11:30 AM – 12:10 PM
⚫
PANEL DISCUSSION + Audience Q&A
The Buyer Journey Has Gone Rogue. Can You Actually Map It?
Someone finds your product on one app, asks a question on another, compares prices on a third, checks a friend's opinion, then buys somewhere else entirely. No neat funnel captures that anymore. This panel gets honest about how top marketers are actually tracking this messy journey — and what you need to stop assuming about how people decide to buy.
Speakers:

Roxy Wen
Regional Product & Marketing Director at Trip.com

Swita Charanasomboon
Marketing Director at Valvoline Global Operations

Katya Brus
Head of Marketing at Electrolux Group
Moderator:

Napas Paorohitya
Chief Marketing Officer at Bumrungrad International Hospital
12:15 PM – 12:55 PM
⚫
PANEL DISCUSSION + Audience Q&A
Vertical, Loud, and Everywhere: Why Video Is Running the Show
Nobody's reading a brochure anymore — they're watching a 15-second video while waiting in line for coffee. Video has quietly become the main way brands get discovered, trusted, and bought from, no matter the market. This panel talks through what's actually working: raw versus polished, the length that keeps people watching, and how to keep churning out content without your team burning out.
Speakers:

Kaavya Murthy
Director of Marketing Communications at Banyan Tree Group

Aaron Henry
Managing Director at Foundeast Asia Co., Ltd.

Manit Parikh
Founder and CEO at The Binary Holdings

Vishal Sood
Managing Director at Jabu Events

Atcharapan Pianpitak
Head of Brand Strategies and Marketing at The Imperial Hotels and Resorts, Thailand
Moderator:
12:55 PM – 1:55 PM
⚫
NETWORKING BREAK
Lunch, Networking & Exhibitor Discovery + Group Photo
A full hour to properly eat, wander the exhibitor booths, snap the group photo, and pick up conversations that started over coffee — no rushing, just good food and better company.
1:55 PM – 2:35 PM
⚫
PANEL DISCUSSION + Audience Q&A
AI on the Team: What's Actually Working, What's Not, and Where You Still Need a Human
AI is already writing copy, running chatbots, and picking ad targets. But in a world where people can spot a fake reply from a mile away, knowing where to draw the line matters. This panel gets real about where AI is genuinely saving time, where it's making things worse, and why the marketers doing best are the ones who decided early what stays human.
Speakers:

Win Tochirakul
Managing Director at StashAway Thailand

Manoj Sitani
Cluster Supply Planning Lead, East Asia & Pakistan at Bayer

Pierre Robinet
President at Ogilvy One

Adchana CH
Global Director of Group Marketing: Go to Market, Product, Social Media at Rhenus Logistics
Moderator:

Zoltan Hidvegi
Head of Digital Communications at Indorama Venture PCL
2:35 PM – 3:05 PM
⚫
Lunch + Networking BREAK
Coffee, Tea & Conversation
A second breather to recharge, catch up with someone you met this morning, and browse the exhibitor floor before we close out the afternoon.
3:05 PM – 3:45 PM
⚫
PANEL DISCUSSION + Audience Q&A
Automate It, Don't Fake It: Making Tech Feel Human
Automation can save your team hours a week — or it can make your brand sound like a robot that doesn't know your customer's name. This panel looks at how marketers are using automation for email, chat, and ads without losing the personal touch customers expect, plus the tools and workflows actually worth the setup time.
Speakers:

Rajan Khurana
Vice President and General Manager, Operations at Lebua Hotels and Resort

Kultida Leenabanchong
Head of Communications at Roche
Moderator:

Athens Sanyapong Rangsansvasti
Chief of Marketing and Growth at Nok Air
3:50 PM – 4:30 PM
⚫
PANEL DISCUSSION + Audience Q&A
The Creator Economy Is Growing. Are Brands Getting Their Money’s Worth?
Creator partnerships have become a serious line item in marketing budgets, but the big question remains: what actually makes a creator partnership worth the investment? This panel brings brands, agencies and creator platforms together to debate how marketers should choose creators, structure partnerships and measure whether the investment delivers.
Speakers:

Didi Wiboonma
Chief communications and Marketing officer at Bitazza

Suwanna Ruamsanitwong
Head of Marketing at Haleon
Moderator:
4:30 PM ONWARDS
⚫
CLOSING
Closing Remarks, Thank You & Evening Cocktails
The best marketing still comes down to a good conversation — so let's keep having them. Stick around, grab a drink, and toast the day with the people who made it fun. Some of the best connections at MAdVerse happen after the last session ends.
4:45 PM – 6:00 PM
Cocktail Reception
The day's done, the ideas are flowing, and now it's time for a drink in hand and good company. Unwind, swap stories, and toast to a day well spent with some of Jakarta's best marketing minds.

Experience insightful sessions, hands-on learning, and elite networking opportunities curated exclusively for marketing professionals.
◆ Tickets for Buyers & Client-Side Marketers
Get
Tickets
Prices Increasing Shortly
◆ Buyer's Experience Pass
Perfect for marketing professionals whose companies do not provide marketing or advertising services. This pass is ideal for those exploring new marketing innovations and looking to learn and network with peers.
$99
Pricing in USD
◆ Buyer's ELITE NETWORKING PASS
Ideal for senior marketers looking to build meaningful connections and enjoy an enhanced summit experience.
$199
Pricing in USD
◆ Buyer's VIP COCKTAIL PASS
Best suited for marketing leaders who want premium access, curated networking, and exclusive after-event experiences.
$399
Pricing in USD
A vendor-focused experience designed to help you connect, collaborate, and close meaningful partnerships.
⬢ Tickets for Vendors & Solution Providers
⬢ Vendor's Experience Pass
Designed for marketing and advertising solution providers seeking exposure to top marketing buyers and valuable industry insights.
$499
Pricing in USD
⬢ Vendor's ELITE NETWORKING PASS
Perfect for vendors aiming to engage directly with decision-makers and form meaningful business connections.
$999
Pricing in USD
⬢ Vendor's VIP COCKTAIL PASS
For premium partners who want high-level visibility, exclusive networking opportunities, and elevated brand exposure.
$1499
Pricing in USD
Attendee Demographics
World's Leading Brands Have Registered for our Past Events:
Why People Love Intrigue Summits
Venue

Jasmine City Hotel, Bangkok
2 Sukhumvit 23, Klongtoey-nue, Wattana, Bangkok,Thailand
Located in the heart of Bangkok’s Sukhumvit 23 district, Jasmine City Hotel offers a modern and sophisticated setting for a day of ideas, connections, and industry conversations. With contemporary spaces and a professional atmosphere, it’s the perfect backdrop for insightful discussions, meaningful networking, and forward-thinking conversations shaping the future of marketing.










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